40
innocreo
Skip itSoft demand (-85.0% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible37.88avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible€23.59avg listing price — sweet spot $15–$100
Price range
Great€11.33–€39.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad€51K€51K/yr · 186K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Growth
Bad-85.0%90-day search growth — must beat 0% to launch