40
wc türschloss
Skip itSoft demand (-24.4% this quarter) — this niche doesn't clear our bar today.
Review moat
Great297.47avg incumbent reviews — the moat a new listing must climb
Price range
Good€7.60–€30.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Avg price
Good€12.17avg listing price — sweet spot $15–$100
Returns
Okay3.0%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad€61K€61K/yr · 115K searches
Growth
Bad-24.4%90-day search growth — must beat 0% to launch