46
türschloss
Skip itWeak search conversion (1.5%) — this niche doesn't clear our bar today.
Avg price
Incredible€25.82avg listing price — sweet spot $15–$100
Market size
Good€650K€650K/yr · 1.7M searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Good€6.58–€159.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,948.9avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale