44
türkette
Skip itSoft demand (-18.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€19.22avg listing price — sweet spot $15–$100
Price range
Great€5.12–€64.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good715.96avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€79K€79K/yr · 117K searches
Growth
Bad-18.0%90-day search growth — must beat 0% to launch