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stihl helm
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great€69.84avg listing price — sweet spot $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Price range
Okay€22.77–€182.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,971.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€133K€133K/yr · 38K searches
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-48.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price