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relais
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Good582avg incumbent reviews — the moat a new listing must climb
Price range
Good€4.22–€32.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.91avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Market size
Bad€30K€30K/yr · 77K searches