52
plane
Worth a lookShows low returns (0.6%), but weak search conversion (2.3%) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Good+48.5%90-day search growth — must beat 0% to launch
Market size
Good€403K€403K/yr · 1.5M searches
Avg price
Good€12.00avg listing price — sweet spot $15–$100
Price range
Okay€5.45–€24.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Okay3,471.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale