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paraffinöl

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A small market ($44K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 22Conversion 56Competition 31Returns 100Price range 82Avg price 85Brand share 42Review moat 65Quality gap 58

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great€18.99

avg listing price — sweet spot $15–$100

Price range

Great€7.67–€53.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good892

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.7%

90-day search growth — must beat 0% to launch

Market size

Bad€44K

€44K/yr · 48K searches

Products