45
muttern set
Skip itA small market ($42K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Review moat
Good567.94avg incumbent reviews — the moat a new listing must climb
Growth
Good+22.9%90-day search growth — must beat 0% to launch
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€9.60avg listing price — sweet spot $15–$100
Price range
Okay€3.94–€18.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad€42K€42K/yr · 49K searches
Signals Low Review Barrier