40
m3
Skip itPrices mostly outside the sweet spot ($4.86–$11.95) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Review moat
Good672.62avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€89K€89K/yr · 154K searches
Avg price
Bad€7.36avg listing price — sweet spot $15–$100
Growth
Bad-20.7%90-day search growth — must beat 0% to launch
Price range
Bad€4.86–€11.95cheapest to priciest tracked listing — scored on the share inside $15–$100