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lasurpinsel
Worth a lookShows low returns (0.3%), but a concentrated shelf (top 5 take 73% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible15.9%search→purchase rate — share of searches ending in a sale
Growth
Great+96.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,606avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Okay€129K€129K/yr · 88K searches
Avg price
Okay€9.20avg listing price — sweet spot $15–$100
Price range
Okay€3.37–€18.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf