25
kasa
Skip itSoft demand (-68.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€21.98avg listing price — sweet spot $15–$100
Price range
Great€7.80–€74.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,925.2avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad€18K€18K/yr · 80K searches
Growth
Bad-68.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand