40
kalkfarbe
Skip itA concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible€41.77avg listing price — sweet spot $15–$100
Review moat
Great191.25avg incumbent reviews — the moat a new listing must climb
Price range
Great€8.05–€80.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€84K€84K/yr · 53K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf