53
heizkörperlack
Worth a lookShows low returns (0.7%), but soft demand (-18.3% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good563.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Price range
Good€5.96–€28.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good€13.10avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay€124K€124K/yr · 175K searches
Growth
Bad-18.3%90-day search growth — must beat 0% to launch