70
hasendraht
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Brand share
Great43%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Avg price
Great€20.39avg listing price — sweet spot $15–$100
Price range
Great€4.18–€112.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good673.99avg incumbent reviews — the moat a new listing must climb
Growth
Good+49.1%90-day search growth — must beat 0% to launch
Market size
Good€358K€358K/yr · 556K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality