46
feuerfeste unterlage
Skip itSoft demand (-6.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Good647.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Okay€10.58avg listing price — sweet spot $15–$100
Price range
Okay€4.17–€21.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€97K€97K/yr · 241K searches
Growth
Bad-6.1%90-day search growth — must beat 0% to launch