47
elektronisches türschloss
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great466.8avg incumbent reviews — the moat a new listing must climb
Market size
Great€870K€870K/yr · 1.1M searches
Avg price
Good€118.02avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Price range
Okay€18.45–€342.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Returns
Bad7.4%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale