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dampfsauna
Skip itSoft demand (-58.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible84.27avg incumbent reviews — the moat a new listing must climb
Brand share
Great51%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€233.81avg listing price — sweet spot $15–$100
Market size
Okay€145K€145K/yr · 270K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Price range
Bad€56.28–€1356.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-58.2%90-day search growth — must beat 0% to launch