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alexa lichtschalter
Skip itSoft demand (-35.5% this quarter) — this niche doesn't clear our bar today.
Price range
Great€6.40–€46.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€13.79avg listing price — sweet spot $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,479.94avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.1%return rate — above 5% kills the launch gate
Market size
Bad€71K€71K/yr · 417K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.5%90-day search growth — must beat 0% to launch