Skip to content
36

matratze 40x90

Skip it

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 21Conversion 56Competition 21Returns 87Price range 70Avg price 91Brand share 7Review moat 60Quality gap 23

Avg price

Great€21.49

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Good€4.05–€41.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,096.8

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-7.8%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad€28K

€28K/yr · 28K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

Products