63
korb
Worth a lookShows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible27%top-5 brand share — no brand owns this niche
Competition
Incredible19%top-5 click share — an open shelf
Returns
Great1.5%return rate — above 6% kills the launch gate
Price range
Great€4.44–€50.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€15.25avg listing price — sweet spot $15–$100
Market size
Good€723K€723K/yr · 4.1M searches
Review moat
Good886.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale