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54

kirschkernkissen

Worth a look

Shows low returns (1.1%), but soft demand (-52.8% this quarter) keeps it on the watch list.

Market size 83Growth 0Conversion 67Competition 46Returns 93Price range 62Avg price 49Brand share 47Review moat 40Quality gap 63

Returns

Great1.1%

return rate — above 6% kills the launch gate

Market size

Great€1.3M

€1.3M/yr · 1.8M searches

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€5.10–€31.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€11.85

avg listing price — sweet spot $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,534.19

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-52.8%

90-day search growth — must beat 0% to launch