59
holzkiste
Worth a lookShows a fragmented shelf (top 5 take 30% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great30%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 6% kills the launch gate
Avg price
Great€15.24avg listing price — sweet spot $15–$100
Price range
Good€4.76–€39.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Good1,095.3avg incumbent reviews — the moat a new listing must climb
Market size
Good€418K€418K/yr · 1.9M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+10.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale