Skip to content
37

lifevac

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 12Growth 51Conversion 8Competition 14Returns 61Price range 60Avg price 95Brand share 34Review moat 65Quality gap 45

Avg price

Incredible€38.63

avg listing price — sweet spot $15–$100

Review moat

Good880.1

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.6%

return rate — above 5% kills the launch gate

Price range

Good€8.47–€148.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+22.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad€47K

€47K/yr · 196K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Trend