47
lederpflege set
Skip itSoft demand (-25.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible€28.02avg listing price — sweet spot $15–$100
Price range
Incredible€16.70–€46.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Review moat
Good744.47avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€84K€84K/yr · 34K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
Growth
Bad-25.6%90-day search growth — must beat 0% to launch