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56

gummimatte

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 39Conversion 12Competition 78Returns 97Price range 82Avg price 82Brand share 79Review moat 50Quality gap 53

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Great€17.67

avg listing price — sweet spot $15–$100

Price range

Great€6.67–€59.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,495.4

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+11.4%

90-day search growth — must beat 0% to launch

Market size

Okay€102K

€102K/yr · 596K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Products