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Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Price range
Great€3.06–€55.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€789K€789K/yr · 669K searches
Avg price
Good€14.16avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Okay+16.6%90-day search growth — must beat 0% to launch
Review moat
Okay1,881.7avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality