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51

225 40 18 sommerreifen

Worth a look

Shows low returns (0.6%), but a small market ($15K/yr) keeps it on the watch list.

Market size 4Growth 48Conversion 9Competition 68Returns 97Price range 95Avg price 87Brand share 67Review moat 85Quality gap 25

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Price range

Incredible€43.61–€91.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€66.63

avg listing price — sweet spot $15–$100

Review moat

Great303.89

avg incumbent reviews — the moat a new listing must climb

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Growth

Okay+18.8%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad€15K

€15K/yr · 31K searches

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