51
command strips
Worth a lookShows searches that convert (14.0% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible14.0%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$41.21avg listing price — sweet spot $15–$100
Price range
Incredible$14.83–$64.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay$189K$189K/yr · 33K searches
Growth
Okay+10.5%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Review moat
Bad25,130.92avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand