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chair leg floor protectors
Skip itSoft demand (-16.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.50avg listing price — sweet spot $15–$100
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$4.51–$43.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Returns
Good2.7%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Bad4,923.04avg incumbent reviews — the moat a new listing must climb
Market size
Bad$71K$71K/yr · 30K searches
Growth
Bad-16.4%90-day search growth — must beat 0% to launch