46
scooter for kids 2-3 years
Skip itSoft demand (-30.1% this quarter) — this niche doesn't clear our bar today.
Competition
Great28%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Great364.19avg incumbent reviews — the moat a new listing must climb
Avg price
Good$143.86avg listing price — sweet spot $15–$100
Returns
Okay5.0%return rate — above 5% kills the launch gate
Market size
Bad$77K$77K/yr · 69K searches
Price range
Bad$25.56–$461.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale