52
cat soup
Worth a lookShows searches that convert (26.9% search→purchase), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Conversion
Incredible26.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$24.79avg listing price — sweet spot $15–$100
Review moat
Great151.94avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.12–$112.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Market size
Okay$121K$121K/yr · 18K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals Low Review Barrier