55
cat nail clipper
Worth a lookShows searches that convert (13.0% search→purchase), but soft demand (-4.3% this quarter) keeps it on the watch list.
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$30.76avg listing price — sweet spot $15–$100
Price range
Great$10.35–$86.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,388.17avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay$106K$106K/yr · 26K searches
Growth
Bad-4.3%90-day search growth — must beat 0% to launch