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51

party bags

Worth a look

Shows a thin review moat (19 avg reviews), but a small market ($20K/yr) keeps it on the watch list.

Market size 5Growth 39Conversion 20Competition 71Returns 66Price range 88Avg price 95Brand share 72Review moat 99Quality gap 38

Review moat

Incredible19.34

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$26.77

avg listing price — sweet spot $15–$100

Price range

Great$9.82–$68.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.4%

return rate — above 5% kills the launch gate

Growth

Okay+11.4%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$20K

$20K/yr · 48K searches