57
bubble wrap
Worth a lookShows searches that convert (20.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great147.25avg incumbent reviews — the moat a new listing must climb
Avg price
Great$17.78avg listing price — sweet spot $15–$100
Growth
Good+43.6%90-day search growth — must beat 0% to launch
Price range
Good$9.67–$24.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$401K$401K/yr · 112K searches
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand