51
study lamp
Worth a lookShows a sweet-spot price point ($62.03 avg), but a small market ($46K/yr) keeps it on the watch list.
Avg price
Great$62.03avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great$25.21–$120.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,129.05avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$46K$46K/yr · 72K searches