53
tea box
Worth a lookShows no brand lock-in (top 5 brands take 39% of clicks), but soft demand (-12.6% this quarter) keeps it on the watch list.
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Avg price
Great$62.58avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Review moat
Good548.16avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$17.11–$155.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.1%return rate — above 5% kills the launch gate
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$89K$89K/yr · 57K searches
Growth
Bad-12.6%90-day search growth — must beat 0% to launch