48
sauce pan
Skip itSoft demand (-23.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$68.62avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good891.57avg incumbent reviews — the moat a new listing must climb
Price range
Good$15.32–$170.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay$146K$146K/yr · 92K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.8%return rate — above 5% kills the launch gate
Growth
Bad-23.4%90-day search growth — must beat 0% to launch
Signals High Price