52
fruit basket
Worth a lookShows no brand lock-in (top 5 brands take 41% of clicks), but soft demand (-16.2% this quarter) keeps it on the watch list.
Brand share
Great41%top-5 brand share — no brand owns this niche
Avg price
Great$51.15avg listing price — sweet spot $15–$100
Review moat
Great222.31avg incumbent reviews — the moat a new listing must climb
Competition
Great40%top-5 click share — an open shelf
Price range
Good$13.26–$144.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.0%return rate — above 5% kills the launch gate
Market size
Okay$120K$120K/yr · 104K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-16.2%90-day search growth — must beat 0% to launch