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55

food scale

Worth a look

Shows a sweet-spot price point ($51.44 avg), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.

Market size 77Growth 35Conversion 73Competition 16Returns 84Price range 91Avg price 93Brand share 34Review moat 23Quality gap 67

Avg price

Great$51.44

avg listing price — sweet spot $15–$100

Price range

Great$15.60–$104.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Market size

Great$955K

$955K/yr · 274K searches

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.1%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Bad6,761.64

avg incumbent reviews — the moat a new listing must climb

Competition

Bad80%

top-5 click share — a locked-up shelf