51
window film
Worth a lookShows beatable incumbent ratings (3.9★), but a small market ($28K/yr) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$34.71avg listing price — sweet spot $15–$100
Price range
Incredible$18.30–$62.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Growth
Okay+17.6%90-day search growth — must beat 0% to launch
Review moat
Okay2,896.74avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 66K searches
Signals Quality Gap