43
drawer divider
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$46.33avg listing price — sweet spot $15–$100
Price range
Great$14.57–$79.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,557.48avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Returns
Okay4.5%return rate — above 5% kills the launch gate
Growth
Okay+3.4%90-day search growth — must beat 0% to launch
Market size
Bad$35K$35K/yr · 27K searches
Signals Out of Stock