49
wedge pillow
Skip itPrices mostly outside the sweet spot ($18.99–$379.84) — this niche doesn't clear our bar today.
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good$165.36avg listing price — sweet spot $15–$100
Growth
Okay+16.7%90-day search growth — must beat 0% to launch
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$162K$162K/yr · 28K searches
Review moat
Okay3,208.44avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Price range
Bad$18.99–$379.84cheapest to priciest tracked listing — scored on the share inside $15–$100