tweezers
Worth a lookShows a sweet-spot price point ($27.75 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$27.75avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$4.69–$105.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$259K$259K/yr · 114K searches
Growth
Okay+3.1%90-day search growth — must beat 0% to launch
Review moat
Bad5,849.44avg incumbent reviews — the moat a new listing must climb