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selenium
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$70.74avg listing price — sweet spot $15–$100
Price range
Good$37.74–$148.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.9%90-day search growth — must beat 0% to launch
Review moat
Okay2,467.5avg incumbent reviews — the moat a new listing must climb
Market size
Okay$189K$189K/yr · 25K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price