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68

psyllium husk

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 83Conversion 76Competition 43Returns 99Price range 70Avg price 90Brand share 62Review moat 41Quality gap 58

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$59.22

avg listing price — sweet spot $15–$100

Growth

Great+78.8%

90-day search growth — must beat 0% to launch

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Price range

Good$12.00–$133.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$658K

$658K/yr · 154K searches

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,361.12

avg incumbent reviews — the moat a new listing must climb