62
face razor
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$33.49avg listing price — sweet spot $15–$100
Price range
Great$7.49–$93.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Good$307K$307K/yr · 127K searches
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Review moat
Bad13,059.08avg incumbent reviews — the moat a new listing must climb