51
xanthan gum
Worth a lookShows low returns (0.2%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Incredible$36.55avg listing price — sweet spot $15–$100
Price range
Incredible$16.42–$67.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Growth
Great+87.3%90-day search growth — must beat 0% to launch
Review moat
Great487avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$87K$87K/yr · 21K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier