62
snacks
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Review moat
Great429.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Okay+16.6%90-day search growth — must beat 0% to launch
Market size
Okay$180K$180K/yr · 417K searches
Avg price
Bad$5.38avg listing price — sweet spot $15–$100
Price range
Bad$1.03–$15.16cheapest to priciest tracked listing — scored on the share inside $15–$100