57
mince
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible38.27avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.49avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$7.50–$33.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Market size
Bad$80K$80K/yr · 28K searches
Brand share
Bad95%top-5 brand share — brand-locked demand